Sometimes things worth sharing are too big for a blog. That’s why they created links I guess… You’ll be missing out if you don’t click both of these: Five Years In History of Online Video (October 27, 2010) The History of YouTube (November 11, 2010) Both are very tall/long images (thousands of pixels tall) so you’ll need to scroll through them. Like all of Infographiclabs‘ stuff, they beautifully display relevant information. The Numbers Five Years In History of Online Video (October 27, 2010) 69% of Internet users watch or download video online 18-29 year olds are the heaviest adult consumers of online video “Today, YouTube remains dominant with over a billion streams per day–and growing–while Hulu has gained a significant market share of audience with almost a billion streams per month.” YouTube has over 52 million monthly visitors Metacafe is ranked 2nd, with under 10 million monthly visitors Comedy and News remain the most popular types of videos watched (2009 and 2007) Then Education, Music, and TV & Movies The identikit of a videowatcher: 65% of men and 57% of women watch video online 78% of 18-29 year olds, 66% of 30-49 year olds, and 45% of 50+ year olds watch video online 47% of HS grads, 70% of adults with some college, and 68% of college grads watch video online Across all types, watching video on a video-sharing site is much more popular an activity than downloading video files to watch later. History of Online Video excerpt 1 in 5 adults (21%) who watch video online also post videos 62% of video uploaders posted home videos “For a more detailed timeline on the history of online video, check out Andrew Baron’s A Decade in History of Online Video.” Sources: Wikipedia.org, FastCompany.com, Pew Research Center The History of YouTube (November 11, 2010) “The biggest phenomena online certainly is the evolution and use of video.” “A company only five years old and already close to being able to compete with television broadcast, such has the emergence of the now Google owned platform been.” 2005: February: Founders register domain name April 23: First video uploaded to the site (19 seconds long; it’s been played 1.96 million times) December: Official Launch 2006: July: 100 million video views per day; 65,000 video uploads per day October: Google acquisition of YouTube for $1.65 billion 2007: June: YouTube launches in nine countries October: Queen of England launches YouTube Channel 2008: January: 10 hours of video uploaded every minute March: YouTube Insight Analytics Tool launched December: 720p HD launched 2009: April: Peabody Award May: 20 hours of video uploaded every minute June: YouTube auto-share launched connecting YouTube to social networks and webmail accounts November: YouTube announced more than 1 billion views per day November: 1080p full-HD launched Partner ad revenue more than tripled in 2009 The number of advertisers using display ads on YouTube increased 10-fold in 2009 There were more products/features released in 2009 than in all of 2007 and 2008 combined 2010: January: YouTube received over 100 million monthly unique visitors March: 24 hours of video uploaded every minute May: YouTube exceeds 2 billion views a day 22.6% of YouTube’s traffic is from the US (the most of any single country) 77.4% of YouTube’s traffic is from outside the US YouTube is localized in 22 countries across 24 different languages 51 languages are translated by Google’s Automatic Speech Recognition Technology allowing YouTube created video captions 35% of YouTube traffic comes from 18-34 year olds 23% from 35-49 year olds 19% from 50+ year olds 19% from 12-17 year olds 3% from 3-11 year olds YouTube Video Consumption across social networks measured by years of video watched a day: Facebook: 46.2 years Orkut: 12.7 years MySpace: 5.6 years Hi5: 1.2 years YouTube History excerpt “Over 3 million people are connected and auto-sharing to at least one social network” YouTube accounts for 10% of all Internet traffic The average person spends 15 minutes a day on YouTube The average video duration is 2 minutes 46.17 seconds “YouTube has more HD content than any other online video site” Hundreds of millions of videos are watched every month on mobile devices “The YouTube Player is embedded across 10s of millions of websites” Sources: YouTube.com Convinced Yet? Her’s my take on all that information: The numbers are off the charts. The fact that there is so much eye-popping information about the prevalence and popularity of online video says a lot. The number of unique viewers and visitors doubles if everyone has 2 eyes. Online video isn’t the next big thing. It’s now! So, if you’re in real estate, are you marketing to all those eye balls? If not, you’re missing out on millions of potential viewers across the world who spend an average of 15 minutes per day on YouTube, preferably viewing HD content. TourKick-up your property marketing with HD video!